RubyPlay, a well-known name in the gaming industry, has recently made a move to enter the Spanish market by partnering with Luckia Gaming Group. This collaboration brings RubyPlay’s popular games to Spanish players through Luckia’s established online casino platform. Among the exciting titles now available on Luckia’s platform are Immortal Ways® Diamonds and Mayan Cache, which have already gained popularity among local gamers. This not only enriches the gaming options for Spanish players but also solidifies RubyPlay’s presence in the European gaming scene.
Eloy Fernandez, Head of Product at Luckia Gaming Group, expressed his excitement about this partnership, highlighting RubyPlay’s reputation for creating award-winning and player-focused games. Dr. Eyal Loz, RubyPlay’s Chief Product Officer, emphasized the company’s dedication to global expansion in regulated markets and expressed confidence in capturing the interest of Luckia’s player base with their engaging games.
This strategic move is part of RubyPlay’s broader strategy to enter regulated markets worldwide, following successful launches in other countries. The integration of RubyPlay’s games into Luckia’s platform is made possible by Light & Wonder’s aggregation platform, which ensures seamless distribution and access to gaming content, enhancing the overall user experience.
In addition to the Spanish market, RubyPlay has expanded its reach by launching games on Brazil’s Betsul platform and Serbia’s MaxBet platform. Partnerships with major operators like Snaitech, NetBet Italy, PokerStars, and Microgame have also opened doors for RubyPlay to enter the Italian market through the Playtech Open Platform (POP).
The partnership with Luckia Gaming Group signifies a significant milestone in RubyPlay’s global expansion strategy in regulated markets. With their high-quality and player-centric games now available to Spanish players, RubyPlay is poised to further establish itself as a leader in the gaming industry.
Overall, RubyPlay’s collaboration with Luckia Gaming Group marks an important step in their journey to expand their presence in the global gaming market. By offering top-notch gaming experiences to players in different regions, RubyPlay continues to demonstrate its commitment to innovation and growth in the industry.
