Hard Rock Bet, the only legal online sportsbook in Florida, has joined forces with Duffy’s, a beloved sports bar in the state. This partnership aims to promote sports betting and enhance the overall experience for sports fans in Florida.
Duffy’s Sports Grill, known for its two-for-one drinks and delicious menu items such as burgers and wings, will now be recognized as an Official Game Day Partner of Hard Rock Bet. With 30 locations across the state, Duffy’s is a well-established institution that has been catering to sports enthusiasts for nearly four decades.
Nick Menas, Head of Partnerships at Hard Rock Bet, expressed enthusiasm about the collaboration, highlighting the shared passion for sports and entertainment between the two brands. The partnership will offer exclusive in-person events at Duffy’s locations during major sporting events, providing fans with a unique and immersive experience.
The Seminole Tribe of Florida, which operates Hard Rock Bet, holds a monopoly on sports gambling in the state following a Class III compact agreement with Governor Ron DeSantis. Despite legal challenges, the tribe has secured exclusive rights to online sports betting, with Hard Rock Bet being the sole operator in Florida.
In addition to its partnership with Duffy’s, Hard Rock Bet has been actively engaging in sponsorship deals to promote its mobile betting app. The sportsbook recently became the Official Sportsbook of the NFL’s Jacksonville Jaguars, allowing for strategic marketing opportunities and fan engagement initiatives.
Furthermore, Hard Rock Bet enlisted the support of rap artist Post Malone for a commercial advertising campaign titled “Roll With Us.” This initiative aims to raise brand awareness and attract new users to the platform across various states where Hard Rock Bet operates.
Overall, the collaboration between Hard Rock Bet and Duffy’s represents a significant step towards enhancing the sports betting landscape in Florida and providing fans with exciting opportunities to enjoy their favorite games in a unique and interactive setting. With both brands committed to delivering exceptional experiences, sports enthusiasts can look forward to a new era of entertainment and engagement in the Sunshine State.
